Practical Digital Marketing for Small Businesses

SEO Content Articles from £30

Typical Article

Well-researched articles written around genuine customer searches and business objectives, rather than publishing content for the sake of it.

£30 per article when added to an ongoing SEO or website package.

Not got an SEO or website package? Contact for a quote based upon your needs and industry, inclusive of research and drafts.

• Typically 700–1,000 words*

• Topic and search-intent research

• Informational, commercial or transactional focus

• Clear H1/H2/H3 structure

• Natural keyword targeting

• Internal-link opportunities

• Suggested title and meta description

• Written for human readers

• Structured to support visibility across traditional search and AI-assisted search experiences

Facebook & Instagram Ads

What you get

Facebook and Instagram advertising for small businesses looking to generate enquiries, bookings or local awareness. Campaigns are set up around a clear objective, audience and budget, with performance reviewed regularly.

*Advertising spend is paid directly to Meta and is separate from any monthly management fee. Initial campaign set-up £125. Management fee can increase dependent on monthly budget spend to Meta, the number of campaigns/ads required and any creative creation.

• Campaign setup and management

• Audience targeting

• Ad copy

• Basic creative support

• Meta Pixel / conversion tracking where appropriate

• Budget monitoring

• Campaign adjustments

• Lead or enquiry review

• Simple performance reporting

Email Campaign Support

What you get

Email marketing for small businesses that want to stay in touch with customers, promote offers, share useful updates or reconnect with previous customers.

I can help plan, write, build and review email campaigns using your existing platform, with support shaped around what your business actually needs.

*Available on request. Pricing depends on the platform used, audience size, campaign frequency and level of support required.

• Campaign planning

• Email copywriting

• Subject lines and preview text

• Template and layout support

• Audience segmentation

• Campaign setup and scheduling

• Calls to action and link checks

• Basic performance reporting

• Recommendations for future campaigns

Need more from your online presence?

Whether you need useful website content, paid advertising or support communicating with existing customers, tell me what you're trying to achieve and we'll work out what makes sense.